Here's Eric Reid's INT, which was really impressive - even more so when you watch the film.
Here we show our quarters coverage look but are going to rotate into a cover 3 zone.

Dallas is going to run play action to pull the LB's and safety up and look for the crossing route.

You see the defenders start to recover from the play fake - Culliver is gesturing out that the receiver is coming across to alert the safety for crosser out of his zone.
What's great about what Reid does here is that after the play fake he immediately turns to find a receiver. This way he see's exactly where the receiver is headed and moves to intercept. This is a tough concept to grasp in the middle of the play, most guys will just try and drop while keeping their eyes on the QB. But Reid identifies where the nearest threat is.

Then, after identifying the threat and closing the distance, he turns back to the QB to find the ball. This is why Romo never saw him, from what Romo saw, this was the right throw against the right coverage. We just made a great play.
He then makes the well documented pick.